top of page
Boys and Girls Club Website
I led the creation of a new website for the Boys and Girls Club of Northeast Ohio from start to finish, evaluating existing content, strategizing a new sitemap, and designing a fresh website identity that better aligned with their organization's goals.
Responsibilities:
UX Design
Wireframing
Visual Design
Web Design
Platforms:
Web Desktop
Mobile
I then wireframed out the main pages of the website while including the existing and new content sections, and based on the prevous evaluation and consideration of the client's goals, iterated several different design directions.
The Solution
Redesign the Boys and Girls website.
We worked closely with the Boys and Girls Club of Northeast Ohio team to reimagine their website, with a focus on making it more welcoming, user-friendly, and easier to navigate, especially for parents looking to sign up their child or find a local club. By evaluating the existing content and developing a new sitemap, we improved the user experience and streamlined the process. The redesign also introduced a fresh visual identity that more effectively reflected the organization's mission, aligning the website with their goals and better communicating their services.
The Challenge
How can the Boys and Girls Club increase the amount of sign-ups for their club, decrease the volume of direct FAQ calls, and better reflect their brand goals?
My Role
I led the creation of the new website from start to finish. This included evaluating the existing content and assessing the user experience to identify pain points. I then strategized a new sitemap and information architecture to improve the site navigation and ensure users could easily find what they were looking for.
In addition to restructuring the content, I wireframed and developed a fresh visual identity for the site that better reflected the organization's tone and mission. The new design was intended to be welcoming, vibrant, and reflective of the positive impact the Boys and Girls Club has on children and communities. This redesign not only improved functionality but also helped align the website with the values and goals of the organization.
The Results
My work in redesigning the Boys and Girls Club website focused on improving navigation, user flows, and content hierarchy, while refreshing the look and feel to create a more welcoming and friendly experience. These updates have significantly enhanced the website's usability, making it easier for users to find the information they need. As a result, the volume of FAQ calls has decreased, as parents can now quickly access relevant details and resources directly on the site.
Case Studies
About
Connect
Let’s connect! I’d love to chat about how my design skills can bring your ideas to life.
bottom of page